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These points encompass the main advice given in the voiceover guidance, focusing on audio quality, clear speech, energetic delivery, and visual coherence.
Use a microphone: If possible, use a dedicated microphone for better audio quality.
Minimize background noise: Record in a quiet room with minimal echo. Eliminate sounds from appliances, traffic, and nature.
Avoid filler words: Reduce "uhms" and other fillers. Aim for fluent speech.
Speak with energy and pace: Use an energetic, quick speaking style. Vary your tone to maintain interest and convey excitement, especially in the final 30 seconds.
Match voiceover with visuals: Ensure your spoken content aligns with the B-roll footage shown on screen.
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Ensure correct brand pronunciation by referring to the "brand and product pronunciation" section on campaign pages.
This resource provides written explanations and downloadable audio samples for potentially challenging names.
Simple or well-known brands like Sony are usually not included. Use these guides to accurately pronounce brand and product names in your voiceover.